social proof
Why Does Your Business Need Social Proof Marketing? And 8 Ways You Can Get It

Plenty of startups and established businesses ask themselves daily – ‘there’s so much noise and competition out there, just how can I gain the attention of new, potential buyers?’ Your startup might have an amazing product alongside a great website.

startup to success
7 Tips That Will Take Your Startup Company to Successful

Know the best hiring practices Beyond having the courage to go solo and start your own startup, you need to imbibe certain values in order to stay afloat and keep your business Finding the essential individuals to join your startup

CTO of startup
11 Ways Your CTO Can Make or Break Your Startup Company

‘Chief Technical Officer’ could sound glamorous to some. In reality, it is one of the most important titles in a startup. The smaller the startup the importance the CTO shares with the CEO with regards to leadership. The title is

startup-ecosystem
Comparison Between the European and the US Startup Ecosystem

While the American startup ecosystem is light years ahead of the European Venture Capital Industry, there’s plenty to learn from our European brothers, Silicon Valley has been witnessing waves of inspiration and innovation since 1939 whereas in Europe true innovation

linkedin lead generation forms
How to Get Quality Leads With LinkedIn Lead Generation Forms

The recent introduction of LinkedIn Lead Gen Forms means LinkedIn has streamlined the process of quality lead collection from its professional network. LinkedIn’s Lead Gen Forms remove one key obstacle to conversions – reliance on users filling out contact forms.

The 12 essential elements your pitch deck needs

‘If you aren’t getting rejected on a daily basis, your goals aren’t ambitious enough.’ – Chris Dixon, Co-Founder Hunch. As a startup owner, entrepreneur, or business head, you know the value of a good pitch deck in presenting your enterprise

8 Best Employee Onboarding Practises Every Company Should Follow

In these fickle times that we live in, the onboarding process is essential to sensitive millennials who are most likely to be your new hires. As a CEO you must realize the right onboarding process is a lot more than

email marketing
12 Essential Tips for A Successful Email Marketing Campaign

Regardless of the business objective or the size of your business, email marketing serves as an awesome way to connect with customers minus large budgets. However, this serves as a big responsibility for you. People only share their email addresses

A complete guide on Tax Exemptions Given By Indian Government to Startups

The Indian government’s policies post the Union Budget of 2016-17 shows growing support for startups in India. The taxation policies went through a drastic change with the Union Budget under the ‘StartUp India’ Policy reveal a wide range of exemptions

8 great ways to grow your startup’s digital presence

Congratulations! You’re the founder of your startup. This is the start of great things. Now to get the word out. The more eyes see your startup the better. The issue here is you just do not compete in your industry