Effective Strategies for Reducing Cart Abandonment Rates

In the world of e-commerce, cart abandonment rates are a major concern for businesses. Cart abandonment occurs when a customer adds items to their online shopping cart, but then leaves the website without completing the purchase. This can result in

shopping cart abandonment
Shopping cart abandonment: why it happens and how to fix it?

Shopping cart abandonment is a huge problem for online retailers; it’s estimated that abandoned carts cost businesses around $4 trillion each year. So let us know why does it happen and what can be done to fix it? Read on